Comments on: Company Objectives vs Product Objectives: Spot the Difference https://www.prodpad.com/blog/product-objectives-company-objectives/ Product Management Software Fri, 05 May 2023 10:45:25 +0000 hourly 1 https://wordpress.org/?v=6.7.1 By: Jörg (Senior Product Leadership Group splsg.com) https://www.prodpad.com/blog/product-objectives-company-objectives/#comment-321 Wed, 27 Mar 2019 09:54:09 +0000 https://www.prodpad.com/?p=6170#comment-321 Simon, this is a very interesting one. Thanks! Where I am having some difficulties to understand: If there is a Product Strategy and a Company Strategy. The Product Strategy is about making users happy, whereas the Company Strategy is about commercial success. Wouldn’t “making users happy” be a leading KPI for business success anyway? I would argue that the Company Strategy is always the overarching one, and the Product Strategy is a break-down of it. Am I getting something wrong here?

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